Launch, build & grow your food biz through consultancy and mentoring


"People who are crazy enough to think they can change the world, are the ones who do."

I can be effectively a virtual company on call; a business accelerator focused on breaking market, business and financial barriers for early and growth stage companies.

I can help launch, build and grow your food business through all or any of the following services;


Most entrepreneurs start their journey as single founders or maybe with a partner, it can be a very isolated and lonely place, but doesn’t have to be.  I believe to maximise chances of success you should network, collaborate, make friends with like-minded inspirational or impressive people.

Along my journey I can recall many a time where I would have given anything to meet someone like I am now; you see I have felt the pain, the confusion, the lack of direction, doubting yourself, your product, your brand, the physical and mental drain;  but I’m here to say that I have in abundance fire in my belly to help you, I understand and get it, and I promise you I can support you, clear the confusion, ease the pain and help you win, follow your passion and achieve your dream.

Pop over to my mentoring page for more details on packages available.

Brand Activation

Immediate, medium and longer term planning for the business and brand development strategy, to include if desired full operational laser focused business plan to assist with launch or growth and map out next steps. Ongoing support and assistance if required to implement the agreed plan and adjust as necessary.

Launch Planning

New lines, range extensions etc.

Retailer Strategy, Pitching and Presentation

With key account management if required.  I have successfully listed clients with major retailers; Tesco, Waitrose, Ocado, Coop, Sainsburys, WHS, Asda etc. and have experience in working with retailer portals and systems.

Marketing Strategy – For Brand Activation and Implementation

  • Project and interim management.
  • Marketing planning and campaign management.
  • Show and event exhibition planning and representation; both consumer and trade
  • Stand development and support managing of events.


  • Identifying and mapping targets and prospects both retailer and wholesale
  • Establishing routes to market
  • Full sales representation if required

In summary I can provide a full support package, or individual tailored services. I have a strong influential network which I can merge services from these include however aren’t restricted to;

  • Website and social media
  • Product Branding
  • Packaging design and sourcing
  • Photography
  • Finance and Funding
  • Manufacturing Partners
  • Logistics, Warehousing and Distribution
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Your kind words...

Business is good.

Just to let you know from your hard work getting us into Tesco we finally got the product in store in November.

It seems to have gone well and hopefully we are to get an extension later in the year

Matthew Hodgson , Great Newsome Brewery